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The 325 Fundraising Campaign

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The 325 Fundraising Campaign was created by Founder, Cali Gilbert to support five female entrepreneurs rebuild after losing businesses in the Pacific Palisades fires of January 2025. What's in a name? See below.

OUR FUNDRAISING GOAL - To raise at least $325,000 for these women over the course of the next three years. $250,000 will go directly to these women and be divided equally amongst them. The remaining $75,000 will go towards administrative costs over the course of the 36 months as Cali will be spending much more time in the affected areas and working one-on-one with each woman.

OUR APPROACH - Connect with 325 heart-centered entrepreneurs who will each donate $1,000 to the campaign over the course of the three-year period.

OUR FOUNDER'S CIRCLE - The first 10 women to donate will become members of our Founder's Circle and receive a host of benefits throughout the course of the campaign, including perks when we release our film about these women (advanced screening invites and goodie bags).

TIER SYSTEM - After we have named the 10 women who will be part of our Founder's Circle, the following donors will be placed in a tier category dependent on when they donate. Below you will see the breakdown of each tier category. Each category will also have special perks throughout the life of the campaign and EVERY SINGLE WOMAN will be listed in the credits of our film, PALIstrong: Women Rise to Rebuild Pacific Palisades.

TIMELINE & PAYOUT BREAKDOWN - To learn more about our timeline for the campaign and our schedule for payouts to the five women, feel free to download our Business Plan below.


Tower 15 Productions Business Plan - Pacific Palisades Rebuilding Fund
File Size: 302 kb
File Type: pdf
Download File


Founder's Circle

1. Peggy Shapiro, Alison Shapiro Cooke & Lisa Shapiro
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© 2019-2026 Cali Gilbert and Tower 15 Productions/All Rights Reserved
Tower 15 Productions is a charitable, tax exempt 501(c)3 nonprofit organization. EIN 87-1439813.

Privacy
  • Home
  • About Us
    • Our Story
    • Mermaid & The Veteran >
      • The Nine Lives of Joe Book
      • Online Store
    • Events
  • What We Do
    • 325 Campaign
    • Our Beneficiaries
  • Get Involved
  • Film
    • Documentaries >
      • PAINT & SNAP
      • INVISIBLE >
        • Screenings
      • WHAT IF >
        • WHAT IF? Film Blog
      • EYE OF THE ORCA >
        • Eye of the Orca Blog
      • 100 Reasons to Smile
      • WARRIOR'S CANVAS
    • Books
    • Resources
  • Academy
    • Meet Our Instructors
    • Class Recordings
    • Resources